Ep 15: On Direct Response Fundraising – with guest Lisa Maska
I spoke with guest Lisa Maska about how marketing has changed in the digital age and why direct response fundraising still works better than anything else.
I spoke with guest Lisa Maska about how marketing has changed in the digital age and why direct response fundraising still works better than anything else.
So your nonprofit is too small to hire a development director, but you won’t get any bigger without a development director. What do you do?
Once upon a time a nonprofit would ask corporate partners to sponsor a table at your annual gala… Well, things have gotten a bit more complex.
Event planning can fray the calmest of nerves. For many nonprofits it’s “make or break”. Here’s great advice from event guru Jason Burlingame.
Asking for money can be intimidating. Fundraiser extraordinaire Seth Rosen and I discuss concrete ways to ask for money without panic and fear.